Dr. Thomas W. Douglas, director of the Milk Industry Foundation. One of the highlights of the convention will be the preview tomorrow morning of "the Milk and Ice Cream Festivals of 1954" which is held annually in May, said publicity chairman Ben C. Brown. McSweeney, Douglas and North, directors of the project, will furnish the commentary. The three key promoters of the festival are attending the convention. They are Hugh McSweeney, advertising and merchandising director for the ADA and director of national magazine advertising, the Bob Hope and Bob Crosby shows on radio and TV; Thomas W. Douglas, education director of the Milk Industry Foundation, and Robert H. North, executive assistant of the International Association of Ice Cream Manufacturers.

Photo is dated 1954.

Photo measures 8 x 10 inches.